This week, I’ve decided, is going to be picture week on Siberian Light. Starting with these absolutely stunning hand-painted movie posters.
I saw a couple while I was in Irkutsk, and they always seemed far more inviting than the high-definition, computer manipulated Hollywood style posters that most films are advertised with these days.
the posters were made in response to a nascent form of mobile cinema - entrepreneurs brought the latest foreign videos and films to russian’s rural hinterlands where they set up make-shift movie houses and they hired ‘professionals’ to promote the films with outrageous naive paintings. some theaters even had in-house artists to keep up with the torrent of releases.
Sadly, they’re a dying art form these days.
- What next?
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neeka 03.22.05 at 8:27 pm
These posters are something I take for granted, totally, and it feels so cozy to suddenly pay attention and think, Wow, but they are cool, in a funny way… And it really is a pity they’re disappering. Mishah says that Zenit movie theater in St. Pete makes such posters for all their movies - St. Pete’s Afisha wrote about it, and I’ll try to find it for you. (Actually, Mishah’s not sure it’s Zenit, maybe some other one…) Anyway, thanks a lot!
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